{"id":4513,"date":"2020-07-14T12:47:01","date_gmt":"2020-07-14T12:47:01","guid":{"rendered":"http:\/\/www.kendu.com\/?post_type=case-studies&#038;p=4513"},"modified":"2020-08-19T08:27:35","modified_gmt":"2020-08-19T08:27:35","slug":"viajes-el-corte-ingles","status":"publish","type":"case-studies","link":"https:\/\/www.kendu.com\/es\/proyectos-y-casos-de-estudio\/viajes-el-corte-ingles\/","title":{"rendered":"Viajes El Corte Ingl\u00e9s"},"content":{"rendered":"  <section class=\"kn-featured-1\">\n    <div class=\"background-blur\" style=\"background-image: url(https:\/\/www.kendu.com\/wp-content\/uploads\/2020\/07\/viajes-eci-1.jpg)\"><\/div>\n    <div class=\"inner\">\n\n              <div class=\"upper\" data-aos=\"fade-up\" data-aos-delay=\"300\" data-aos-anchor=\".kn-featured-1\">\n          <span class=\"upper-title\">CASO DE ESTUDIO<\/span>\n        <\/div>\n      \n              <div class=\"title\" data-aos=\"fade-up\" data-aos-delay=\"100\" data-aos-anchor=\".kn-featured-1\">\n          <h1 class=\"site-title\">Kendu &#038; Viajes El Corte Ingl\u00e9s<\/h1>\n        <\/div>\n      \n      <div class=\"divider-1 divider-white\" data-aos=\"fade-up\" data-aos-delay=\"100\" data-aos-anchor=\".kn-featured-1\"><\/div>\n\n              <div class=\"cta\" data-aos=\"fade-up\" data-aos-delay=\"300\" data-aos-anchor=\".kn-featured-1\">\n          <span class=\"kn-button-1 hidden-button\"><\/span>\n        <\/div>\n          <\/div>\n\n    <div class=\"animation\"><\/div>\n\n  <\/section>\n\n\n<section class=\"kn-content-section-1\">\n  <div class=\"container\">\n\n          <div class=\"upper\">\n        <span class=\"upper-title\">EL DESAF\u00cdO<\/span>\n      <\/div>\n    \n    <div class=\"title\" data-aos=\"fade-up\" data-aos-delay=\"100\" data-aos-anchor=\".kn-content-section-1\">\n      <h2 class=\"section-title-text\">\n       Imagenes poderosas de alta calidad\n      <\/h2>\n    <\/div>\n\n    <div class=\"description\" data-aos=\"fade-up\" data-aos-delay=\"200\" data-aos-anchor=\".kn-content-section-1\">\n      <p>\n        <div class=\"txt-right scroll-parallax\" data-speed=\"0.07\">\n<p><em>Viajes El Corte Ingl\u00e9s<\/em>\u00a0ha buscado diferenciarse de sus competidores creando un concepto de agencia de viajes sin precedentes. Para ello, bas\u00e1ndose en un modelo \u201copen space\u201d han querido renovar la imagen y comunicaci\u00f3n de sus delegaciones en diferentes puntos de Espa\u00f1a, potenciando la parte m\u00e1s ex\u00f3tica de viajar.<\/p>\n<\/div>\n\n      <\/p>\n    <\/div>\n\n    \n  <\/div>\n<\/section>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"930\" height=\"440\" src=\"http:\/\/www.kendu.com\/wp-content\/uploads\/2020\/07\/viajes-eci-2.jpg\" alt=\"Cajas de luz de Viajes ECI\" class=\"wp-image-4495\" srcset=\"https:\/\/www.kendu.com\/wp-content\/uploads\/2020\/07\/viajes-eci-2.jpg 930w, https:\/\/www.kendu.com\/wp-content\/uploads\/2020\/07\/viajes-eci-2-300x142.jpg 300w, https:\/\/www.kendu.com\/wp-content\/uploads\/2020\/07\/viajes-eci-2-768x363.jpg 768w\" sizes=\"(max-width: 930px) 100vw, 930px\" \/><\/figure><\/div>\n\n\n\n<div style=\"height:51px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\">La Soluci\u00f3n<\/h3>\n\n\n\n<p>En conjunto con la Divisi\u00f3n Empresas del Corte Ingl\u00e9s, Kendu ha trabajado en el desarrollo de una propuesta creativa en la que se combinan cajas de luz circulares con un vinilo trasero. Los visuales que representan iconos de la ciudad de Paris y el juego de las diferentes profundidades consiguen un efecto visual de lo m\u00e1s interesante.<\/p>\n\n\n\n<p>En el lateral le acompa\u00f1an cajas de luz rectangulares con im\u00e1genes en colores vivos que realzan la escena . Para otro concepto m\u00e1s sofisticado de delegaci\u00f3n, han optado por im\u00e1genes en blanco y negro que muestran rostros de diferentes culturas.<\/p>\n\n\n\n<p><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"449\" height=\"512\" src=\"http:\/\/www.kendu.com\/wp-content\/uploads\/2020\/07\/viajes-eci-3.jpg\" alt=\"C\u00edrculos Smartframe con imagen de mujer\" class=\"wp-image-4498\" title=\"\" srcset=\"https:\/\/www.kendu.com\/wp-content\/uploads\/2020\/07\/viajes-eci-3.jpg 449w, https:\/\/www.kendu.com\/wp-content\/uploads\/2020\/07\/viajes-eci-3-263x300.jpg 263w\" sizes=\"(max-width: 449px) 100vw, 449px\" \/><\/figure><\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"720\" height=\"576\" src=\"http:\/\/www.kendu.com\/wp-content\/uploads\/2020\/07\/viajes-eci-4.jpg\" alt=\"El Corte Ingl\u00e9s Viajes oficinas\" class=\"wp-image-4501\" title=\"\" srcset=\"https:\/\/www.kendu.com\/wp-content\/uploads\/2020\/07\/viajes-eci-4.jpg 720w, https:\/\/www.kendu.com\/wp-content\/uploads\/2020\/07\/viajes-eci-4-300x240.jpg 300w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"720\" height=\"576\" src=\"http:\/\/www.kendu.com\/wp-content\/uploads\/2020\/07\/viajes-eci-5.jpg\" alt=\"Im\u00e1genes impresas de diferentes pa\u00edses\" class=\"wp-image-4504\" title=\"\" srcset=\"https:\/\/www.kendu.com\/wp-content\/uploads\/2020\/07\/viajes-eci-5.jpg 720w, https:\/\/www.kendu.com\/wp-content\/uploads\/2020\/07\/viajes-eci-5-300x240.jpg 300w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<section class=\"kn-content-section-23\">\n  <div class=\"container\">\n\n    <div class=\"items-1\">\n\n              <div class=\"item\">\n          <div class=\"inner\">\n            <div class=\"image\">\n              <img decoding=\"async\" src=\"https:\/\/www.kendu.com\/wp-content\/uploads\/2020\/06\/producto-circles.jpg\" alt=\"Smartframe Circles\" \/>\n            <\/div>\n\n            <div class=\"text\">\n              <div class=\"title\">\n                <span>Smartframe Circles<\/span>\n              <\/div>\n\n              <div class=\"cta\">\n                <a href=\"\/es\/cajas-luz-y-marcos-textiles-smartframe\/circles\/\">Ver Producto<\/a>\n              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n              <div class=\"item\">\n          <div class=\"inner\">\n            <div class=\"image\">\n              <img decoding=\"async\" src=\"https:\/\/www.kendu.com\/wp-content\/uploads\/2020\/06\/producto-original.jpg\" alt=\"Smartframe Original\" \/>\n            <\/div>\n\n            <div class=\"text\">\n              <div class=\"title\">\n                <span>Smartframe Original<\/span>\n              <\/div>\n\n              <div class=\"cta\">\n                <a href=\"\/es\/cajas-luz-y-marcos-textiles-smartframe\/original\/\">Ver Producto<\/a>\n              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n      \n    <\/div>\n\n  <\/div>\n<\/section>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<section class=\"kn-content-section-24\">\n\n  <div class=\"section-title\">\n    <h2 class=\"section-title-text\">Tambi\u00e9n te puede interesar<\/h2>\n    <div class=\"divider-2\"><\/div>\n  <\/div>\n\n  <div class=\"items-1\">\n    <div class=\"inner\">\n\n              <a href=\"https:\/\/www.kendu.com\/es\/proyectos-y-casos-de-estudio\/giant\/\" class=\"item\">\n          <div class=\"inner\">\n            <div class=\"image\">\n              <img decoding=\"async\" src=\"http:\/\/www.kendu.com\/wp-content\/uploads\/2023\/02\/P1023310-scaled-350x200-c-default.jpg\" alt=\"\" \/>\n            <\/div>\n\n            <div class=\"text\">\n\n              <div class=\"inner-text\">\n\n                <div class=\"upper\">\n                  <span>Caso de Estudio<\/span>\n                <\/div>\n\n                <div class=\"title\">\n                  <span>Giant<\/span>\n                <\/div>\n\n              <\/div>\n\n            <\/div>\n          <\/div>\n        <\/a>\n              <a href=\"https:\/\/www.kendu.com\/es\/proyectos-y-casos-de-estudio\/desigual-lacroix\/\" class=\"item\">\n          <div class=\"inner\">\n            <div class=\"image\">\n              <img decoding=\"async\" src=\"http:\/\/www.kendu.com\/wp-content\/uploads\/2021\/06\/desigual-lacroix-top-350x200-c-default.jpg\" alt=\"\" \/>\n            <\/div>\n\n            <div class=\"text\">\n\n              <div class=\"inner-text\">\n\n                <div class=\"upper\">\n                  <span>Caso de Estudio<\/span>\n                <\/div>\n\n                <div class=\"title\">\n                  <span>Desigual x Lacroix<\/span>\n                <\/div>\n\n              <\/div>\n\n            <\/div>\n          <\/div>\n        <\/a>\n      \n    <\/div>\n  <\/div>\n<\/section>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La Soluci\u00f3n En conjunto con la Divisi\u00f3n Empresas del Corte Ingl\u00e9s, Kendu ha trabajado en el desarrollo de una propuesta creativa en la que se combinan cajas de luz circulares con un vinilo trasero. Los visuales que representan iconos de la ciudad de Paris y el juego de las diferentes profundidades consiguen un efecto visual [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":4494,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"cases":[108],"class_list":["post-4513","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","cases-smartframe"],"acf":[],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Viajes El Corte Ingl\u00e9s | Kendu<\/title>\n<meta name=\"description\" content=\"Echa un vistazo a los proyectos en los que hemos trabajado alrededor del mundo. Primark, El Corte Ingl\u00e9s, Supermercados BM, Etisalat, etc.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.kendu.com\/es\/proyectos-y-casos-de-estudio\/viajes-el-corte-ingles\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Viajes El Corte Ingl\u00e9s | Kendu\" \/>\n<meta property=\"og:description\" content=\"Echa un vistazo a los proyectos en los que hemos trabajado alrededor del mundo. 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