{"id":8882,"date":"2020-08-13T11:03:58","date_gmt":"2020-08-13T11:03:58","guid":{"rendered":"http:\/\/www.kendu.com\/?post_type=case-studies&p=8882"},"modified":"2021-01-27T09:29:29","modified_gmt":"2021-01-27T09:29:29","slug":"sephora","status":"publish","type":"case-studies","link":"http:\/\/www.kendu.com\/fr\/projets-et-etudes-de-cas\/sephora\/","title":{"rendered":"Sephora"},"content":{"rendered":"
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\n PROJET<\/span>\n <\/div>\n \n
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Sephora & Kendu<\/h1>\n <\/div>\n \n
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<\/div>\n\n <\/section>\n\n\n
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\n LE D\u00c9FI<\/span>\n <\/div>\n \n
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\n Le nouveau look\n <\/h2>\n <\/div>\n\n
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Sephora a voulu lancer un nouveau concept phare qui a trouv\u00e9 l\u2019\u00e9quilibre entre aider les clients \u00e0 localiser facilement leurs produits d\u2019int\u00e9r\u00eat tout en gardant un concept \u00ab\u00a0ouvert\u00a0\u00bb.\u00a0Pour le nouveau concept de magasin, il \u00e9tait essentiel de donner un nouveau souffle \u00e0 l\u2019essence de la marque Sephora et de se d\u00e9marquer des autres magasins du secteur.<\/p>\n\n <\/p>\n <\/div>\n\n \n <\/div>\n<\/section>\n\n\n\n

\"Sephora<\/figure><\/div>\n\n\n\n
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La Solution<\/h3>\n\n\n\n

Kendu, en collaboration avec le d\u00e9partement de conception du magasin Sephora, a con\u00e7u et produit 20 caissons lumineux circulaires \u00e0 poser sur les murs du magasin ainsi que des caissons lumineux sur mesure<\/a> pour les gondoles de la marque sur le plancher du magasin.<\/p>\n\n\n\n

Comme \u00e9l\u00e9ment de diff\u00e9renciation, un dispositif num\u00e9rique enti\u00e8rement personnalisable, a \u00e9t\u00e9 install\u00e9 pr\u00e8s de l\u00b4entr\u00e9e du magasin. Celui-ci fourni \u00e0 la marque des donn\u00e9es sur les analyses en magasin et en m\u00eame temps affiche des messages personnalis\u00e9s \u00e0 l\u2019\u00e9cran.<\/p>\n\n\n\n

Le nouveau look correspond aux couleurs et aux formes enjou\u00e9es de la marque cr\u00e9ant ainsi un look frais pour Sephora qui se d\u00e9marque dans le secteur beaut\u00e9.<\/p>\n\n\n\n

<\/p>\n<\/div>\n\n\n\n

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\"Store<\/figure><\/div>\n<\/div>\n<\/div>\n\n\n\n
<\/div>\n\n\n\n
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\"Smartframe<\/figure>\n\n\n\n
\"Giant<\/figure>\n\n\n\n
\"Kendu<\/figure>\n<\/div>\n\n\n\n
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\"Make<\/figure>\n\n\n\n
\"SEG<\/figure>\n\n\n\n
\"Skin<\/figure>\n<\/div>\n<\/div>\n\n\n\n
<\/div>\n\n\n
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Tu pourrais aussi aimer<\/h2>\n
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\n \"\"\n <\/div>\n\n
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\n Projets<\/span>\n <\/div>\n\n
\n Carrefour<\/span>\n <\/div>\n\n <\/div>\n\n <\/div>\n <\/div>\n <\/a>\n \n
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\n \"\"\n <\/div>\n\n
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\n Projets<\/span>\n <\/div>\n\n
\n Nespresso<\/span>\n <\/div>\n\n <\/div>\n\n <\/div>\n <\/div>\n <\/a>\n \n <\/div>\n <\/div>\n<\/section>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

La Solution Kendu, en collaboration avec le d\u00e9partement de conception du magasin Sephora, a con\u00e7u et produit 20 caissons lumineux circulaires \u00e0 poser sur les murs du magasin ainsi que des caissons lumineux sur mesure pour les gondoles de la marque sur le plancher du magasin. Comme \u00e9l\u00e9ment de diff\u00e9renciation, un dispositif num\u00e9rique enti\u00e8rement personnalisable, […]<\/p>\n","protected":false},"author":5,"featured_media":5349,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"cases":[109,107],"class_list":["post-8882","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","cases-design-fr-2","cases-smartframe"],"acf":[],"aioseo_notices":[],"yoast_head":"\nSephora - Le Nouveau Look | Kendu<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez le meilleur travail de Kendu dans le monde entier avec les plus grands d\u00e9taillants mondiaux, notamment Primark, El Corte Ingl\u00e9s, Galeries Lafayette, Macy's, Etisalat et OVS.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.kendu.com\/fr\/projets-et-etudes-de-cas\/sephora\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sephora - 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